GIRIBOY is back with a doormat anthem about being used by the girl he loves, but he’s willing to give it all up to her in “Hogu,” which means “fool” in English. Essentially, he says love makes him a fool and he knows she’s no good, but he’ll let himself be used for her sake.
Korean hip hop music videos always seem to hit the spot for me and this one’s no different. The video is pretty literal in portraying the girl, sucking the life out of him through a straw and him dressed as an ATM, giving money to her. The video goes through so many different concepts, as it goes from colorful pop to B&W macabre. My favorite is when he trades in luxury brand goods for paper cranes and he flies on them, hoping he’ll finally get to her and have her love solely him.
Check out the music video below!
What do you think of GIRIBOY’s “Hogu” music video? Share your thoughts with me!!